Two milestones for MCEC

Published 10 July 2019

MELBOURNE, AUSTRALIA: Melbourne Convention and Exhibition Centre has celebrated the 10th anniversary of the Melbourne Convention Centre project, as well as one year since the opening its expansion project.

Victorian Minister for Tourism, Sport and Major Events the Hon. Martin Pakula MP joined MCEC Chief Executive Peter King to mark the occasion.

“We’re seeing clear dividends from our investment in the Melbourne Convention and Exhibition Centre, boosting the visitor economy and supporting thousands of jobs,” Minister Pakula said.

“It’s one thing to have ambition but we need to be able to provide world-leading facilities to attract big events from around the globe – and that’s exactly what the new MCEC does.”

The $1.4 billion Melbourne Convention Centre public-private partnership was officially opened in June 2009 by former Premier of Victoria, the Hon. John Brumby AO who now presides as Chairman of the Melbourne Convention and Exhibition Trust.

Mr Brumby said the venue had already created a lasting legacy through its significant contribution to the Victorian visitor economy.

“Since opening in 2009, the Melbourne Convention Centre has become an iconic Melbourne events destination hosting over 7,000 events and welcoming millions of visitors through its doors,” Mr Brumby said.

“The growing success of MCEC is testament to the strong partnerships we have across the Victorian Government and our precinct partners, Plenary.”

MCEC Chief Executive, Peter King said the $350 million expansion opened in July 2018 has been a great addition to the venue, increasing MCEC’s economic impact.

“We are on track to contribute more than $1.1 billion in economic impact to the state of Victoria,” Mr King said.

“The expansion has exceeded all expectations, we’ve been inundated with interest and our golden expansion has already become an iconic addition to the Melbourne skyline.

“In the last seven years we’ve more than doubled our revenue and we are on track to exceed $100 million next year.”

The expansion included a 20,000-square-metre expansion of MCEC, a new hotel – the 347-room Novotel Melbourne South Wharf – and a new 1,150-space multi-level car park.

MCEC has already hosted a diverse range of events, conferences and exhibitions in the new space, and has more to come with 672 events confirmed or being negotiated over the next six years.

Plenary Chairman John O’Rourke congratulated MCEC on the milestone, highlighting the whole-of-precinct approach taken while planning the original project.

“We knew the long-term success of MCEC, for Melburnians and visitors alike, would turn on the sort of precinct created around it,” Mr O’Rourke said.

“Our masterplan envisioned the complete transformation of an industrial site into the active tourism and events destination it is today, which was borne out of the $1 billion private sector investment in a hotel and retail commercial development.

“The outstanding success of the precinct is evidenced by a further $150 million private sector investment in the recent expansion project, including the construction of a second, 347-room hotel.

“We thank the Victorian Government, MCET Chairman the Hon John Brumby AO, MCEC Chief Executive Peter King and the whole MCEC team for partnering with us on this journey and congratulate them on the important economic contribution this precinct makes to Melbourne and Victoria.”

Plenary was the sponsor, investor and financial arranger for both the 2009 Melbourne Convention Centre project and the 2018 expansion project, and plays a key role in the ongoing asset management of MCEC.

View the Victorian Government media release, Extended shed now our global events powerhouse.

View the MCEC media release, Multiple milestones for Melbourne Convention and Exhibition Centre.

Christopher Whitefield

Corporate Affairs Manager
+61 3 8888 7754
+61 418 530 806